Southern Illinois University Edwardsville’s University Marketing and Communications Department received 13 awards in the 32nd annual Educational Advertising Awards announced in late February. Higher Education Marketing Report sponsors the awards.
The Educational Advertising Awards is the largest educational advertising awards competition in the country. This year, over 2,250 entries were received from more than 1,000 colleges, universities and secondary schools from all 50 states and several foreign countries. Entries are judged on creativity, marketing execution and message impact.
SIUE is one of sixteen institutions selected as gold medal/Best of Show winners this year for capturing the attention and admiration of the panel of judges for its 57 Things to Do at SIUE Video Viewbook.
SIUE also received awards in the following categories:
| Title | Award | Category |
|---|---|---|
| Direct the Show | Gold | Special Promotions |
| We Made Concrete Float | Gold | Special Event |
| On the “e”, The Hidden Camera, Throw it Farther | Gold | TV Series |
| WSIE Logo | Gold | Logo |
| Athletic Marketing Program | Gold | Total Athletic Marketing Program |
| Undergraduate Admissions Homepage | Silver | Website |
| Live Nation Summer Concert Series Signage | Silver | Special Event |
| Chancellor’s Report | Silver | Annual Report |
| Summer Session Total Recruitment Package | Silver | Total Recruitment |
| 57 Things to Do at SIUE | Merit | Social Media |
| Research and Creative Activities Magazine | Merit | Publication, external |
| E. St. Louis Center Marketing Brochure | Merit | Brochure |
Gold awards were granted to 319 institutions, and silver awards were awarded to 224 institutions. Judges for the Educational Advertising Awards consisted of a national panel of higher education marketers, advertising creative directors, marketing and advertising professionals, and the editorial board of Higher Education Marketing Report.